Genius on Display: Designing for the FIFA World Cup with Rich Tu

Join Poster House for an evening with Rich Tu, a creative director and educator, as well as the designer of the 2026 FIFA World Cup poster for New York and New Jersey. Tu will discuss the evolution of World Cup posters and take you through the creative process behind his 2026 design for the event.

Rich Tu (@rich_tu) is an award-winning artist and creative based in New York City. He is a partner and executive creative director at the branding agency Sunday Afternoon. Tu has also held creative leadership roles at Jones Knowles Ritchie, MTV Entertainment Group, and Nike Inc. He won the ADC Young Guns award and recently received the prestigious Paul Manship Medallion for significant contributions to the Art Directors Club and the creative industry. 

Tu received his BFA in Communication from Rutgers University and a Masters Degree in Illustration from the School of Visual Arts (SVA) in New York. He currently teaches design at SVA and is the co-founder of the COLORFUL awards with the One Club for Creativity, an organization dedicated to creating opportunities for early career creatives.

Accessibility Note: Masks and clear masks are available free of charge at the museum. Assistive listening devices and stools are available. ASL (American Sign Language) interpretation or a CART (Communication Access Realtime Translation) is also available upon request. Please contact access@posterhouse.org or (914) 295-2387 to request interpretation services and to address any other accessibility needs. For other event-related questions, please contact info@posterhouse.org.